Category: Advertising

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Benefits of Online Advertising

Targeting Advertising offers several benefits, but the biggest is targeting. Targeting is the ability to show your ad to people with very specific interests —

Branding with the Display Network

The Display Network is a collection of partner websites and specific Google websites — including Google Finance, Gmail, Blogger, and YouTube — that show AdWords

AdWords Discontinues Offers Extensions

On November 1st, 2013 Google AdWords platform stopped support of Offers Extensions. The Offers Extension allowed advertisers to showcase in-store coupons, deals, and discounts. Starting