B2B SaaS Marketer's Blog

A B2B SaaS Marketer's Blog

Learn how to align AI language models with your product’s voice, logic, and domain expertise using structured training prompts.

Advertising

Use WordPress categories, GA4, and GTM to automate high-intent remarketing audiences for search and social campaigns.

Analytics

Why trust, privacy, and consent-based data strategies are shaping the future of marketing in a cookieless world.

Analytics

Wistia’s video marketing report analyzes video data from 2013-2022 to see long-term trends and changes for 2023.

Startup

The next generation of Google Analytics is here, and the migration date is coming soon. Learn how to Migrate to Google Analytics 4.

Analytics

Google’s research shows that companies can link first-party data sources, they generate 150% revenue from a single ad placement.

Startup

To be successful, you need a range of leadership qualities to be successful leading an effective marketing team that drives business growth.

Advertising

Companies such as Salesforce, HubSpot, Slack, and Notion have used these tactics to grow revenue.

Advertising

Video case studies are excellent at helping customers choose your product over your competitors.